With the AGEC law (Anti-Waste for a Circular Economy), France is accelerating its transition toward a circular economy. At the heart of this transformation, the EPR (Extended Producer Responsibility) framework requires companies to finance the end-of-life management of the packaging they place on the market. This new regulation represents a challenge for businesses, which must now pay closer attention to packaging composition. It also creates opportunities for companies like IER Track & Trace, experts in traceability solutions.
Since January 1, 2026, EPR for professional packaging has come into force, with implementation effective from July 1, 2025. This reform impacts multiple sectors and significantly expands the range of packaging concerned, with nearly 7 million additional tons to manage each year. Many industries are affected, including food processing, fast-moving consumer goods, hospitality (cafés, hotels, restaurants), healthcare, logistics and transport, as well as agriculture and cooperatives.
Stronger obligations and new challenges to address
Companies must now comply with several requirements:
declaring packaging volumes, specifying materials used, joining a Producer Responsibility Organization (PRO), paying eco-contributions, and demonstrating the recyclability of their products.
Failure to comply can result in significant penalties, ranging from fines to daily penalties and even suspension of business activities.
To reduce their impact and costs, many companies are turning to more sustainable and long-lasting solutions such as reusable packaging. However, managing these assets remains a major challenge: losses, lack of visibility on flows, and poorly controlled rotations can all generate additional costs.
IER Track & Trace turns constraints into performance drivers
To address these challenges, IER Track & Trace offers traceability solutions tailored to logistics environments. These solutions rely on technologies such as RFID tags and QR codes, enabling precise identification of containers. They are combined with RFID gates and cameras that automate the tracking of flows in a reliable way. IER Track & Trace has also developed the FlowIDs platform, which centralizes and leverages the collected data.
FlowIDs provides real-time visibility of asset location and status. In case of improper rotation or misplacement, the platform sends alerts to users.
Thanks to its solutions, IER Track & Trace improves inventory management, reduces losses, facilitates compliance, and delivers real-time visibility of reusable packaging.
